Elon Musk announced on Friday that X, the social media platform formerly known as Twitter, is planning to introduce two new premium subscription tiers.

Elon Musk's company, X, is set to introduce premium subscriptions in the near future

The illustration depicts the logo of the social media platform X, which was formerly known as Twitter, covering the old logo. This image was captured on July 24, 2023.

One will be a lower-cost option that includes all features but doesn’t eliminate ads, while the other will be a more expensive option that offers an ad-free experience. Musk shared this information in a post on X.

Musk did not elaborate further on the subscription plans.

As part of a recent trial, the company began charging new users $1 in New Zealand and the Philippines to test platform access.

Users who choose not to subscribe will have limited capabilities, such as reading posts, watching videos, and following accounts, according to the company’s website.

The “Not A Bot” subscription model is intended to combat spam, platform manipulation, and bot-related activities.

Since Elon Musk assumed control of the platform in October 2022, his swift and substantial changes, such as extensive layoffs and the dismantling of content moderation teams, have prompted advertisers to cease running ads on the platform.

Musk has recognized that the platform’s revenue has suffered and has attributed this to pressure from activists affecting advertisers.

In an effort to generate revenue, Musk introduced an $8 per month subscription service with a blue checkmark and made attempts to entice advertisers back to X by offering discounts.

About the author

Getnice Olumide

Getnice Olumide (GetNice™) is an expert blogger, Forex Trader, Car Enthusiast, Web Developer, and Music Lyrics Synchronizer. Specializes in various blogs. I also love Technical Analysis for Swing or Day Trading in Forex—Love working on Car Reviews and their Performances, especially BMW. Google Knows More with the "Getnice Olumide" keyword.